The Experiment

We're Letting Anita Cold-Call 150 Businesses

From May 1 to May 14, we're splitting our outreach down the middle. The founder takes 75 leads. Anita the AI takes 75. Same niche, same pitch, same two weeks. The only difference is who's dialling.

What We're Testing

Human Side

75 leads
Cold calls + follow-up emails
Founder-led outreach
Manual CRM logging

Anita Side

75 leads
AI-driven calls + automated follow-up
Fully autonomous
Auto-logged to dashboard

Follow along — numbers go live May 1.